Car tech baffles owners

Friday, October 23, 2015


Nearly three quarters of UK drivers don’t understand their car’s technology according to a survey.

Research from found that 73% of UK car owners didn’t understand how to use all of the high tech gadgets and safety features in their vehicles even though 54% admitted buying their car based on the features it offered. 

The survey quizzed car owners on the usage of specific features that are available to them in their vehicle, such as tyre pressure monitoring systems, cruise control, skid control systems and parking sensors.

One-in-five surveyed claimed to use only one or two of the settings available to them regularly, while 45% regularly use between just three and four settings.  

The research exposed a number of features that are commonly being left unused, due to lack of understanding. Cruise control was the most likely to cause confusion, followed by eco settings and gadgets such as Bluetooth.

Parking sensors and cameras were the fourth most likely to leave car owners bemused, followed by high-tech Heating and cooling systems.

Meanwhile, one-in-two of those who admit to not using all of the features, cite not understanding how to use them as the reason for not doing so.

Karen Rotberg, director at, said: “With advanced vehicle technology on the rise, it’s important that people are aware of the features their car offers as they can make the difference both financially and in terms of safety. 

“What is particularly interesting from the findings, is that so many car owners claim they specifically chose the car they did because of its features, yet lots haven’t got to grips with them or don’t use them – which is a shame considering a car is one of the biggest investments an adult will make.”



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